About Me
Hi, I’m Michael Bedford and I’m thrilled to see you here!
For over a decade, I’ve been building a successful online business using strategies that helped turn my life around — and that can do the same for you. My journey into online marketing has been anything but traditional, but that’s what makes me so passionate about sharing what I’ve learned.
My Story
Back in 2008, when the economy crashed, I found myself juggling odd jobs in sales and customer service. Like many, I was searching for a way to escape the 9-to-5 grind. In my spare time, I started exploring online marketing. I dabbled in affiliate marketing, spending sleepless nights ranking websites in hopes of making money. Though I saw little financial return, my curiosity kept me going.
By 2013, I landed my first real job as an SEO Specialist at an e-commerce company. Though I had no formal training, my years of self-taught SEO paid off. But I quickly realized they were paying me far less than I deserved—likely because I had the skills but no credentials.
Me back in 2008, smiling but full of uncertainty.
At the company, I initially worked alongside a writer to create SEO-optimized content. But when he quit, I took on both roles, rediscovering my love for writing. My writing combined with my SEO skills helped the company rank for high-traffic keywords, increasing their revenue by 250% in just five months.
Me now, enjoying the beach at Turks & Caicos Islands
However, after seeing those results, I asked for a raise. The increase was minimal—just $350 every two weeks—so I decided it was time to leave. Well, to be honest, I didn’t leave. I was fired after I expressed my dissatisfaction. But in hindsight, being let go was one of the best things to ever happen to me. It allowed me to collect unemployment while I started my own online business.
In late 2013, I dove headfirst into entrepreneurship. I joined online forums, learned about building email lists, launching products, and forming joint ventures.
I invested heavily in improving my copywriting skills, learning how to craft persuasive sales pages, long-form copy, and email sequences. I launched an eBook about SEO, used solo ads, and began growing my email list. Slowly but surely, my business began to take off.
By focusing on nurturing long-term relationships with subscribers, I grew a reliable six-figure income. My email list has consistently produced impressive open rates (30-50%) and sales conversion rates (15-20%) for over 11 years. The key to my success has been retaining loyal customers who buy repeatedly—because 100 dedicated buyers are worth far more than 10,000 one-time buyers.
Today, I specialize in teaching the art of retention. I help businesses build long-lasting, profitable relationships with their audience. Whether it’s writing sales pages, creating email sequences, or building entire sales funnels, I focus on delivering results that foster trust and drive conversions.
If you’re ready to take your online business to the next level—whether through email marketing, sales copywriting, or building long-term relationships with your audience—I’m here to help. Let’s make it happen.